Welcome to Raum Für Kommunikation.

We support companies in the areas of

Positioning, Innovation and Digital Strategies.

FULL SERVICE FOR

STRATEGY AND COMMUNICATION.

Raum Für Kommunikation is a boutique for strategic communication. We create competitive advantages. We support our clients from the positioning of their companies to the active shaping of their corporate communication.We focus on innovative digital strategies.

As a pioneer in social media monitoring we have been analyzing the use of social media for essential social areas such as politics and art since 2011 (download Article NZZ). This makes us the first agency in Switzerland to measure, evaluate, and publish the use of social media.

SINCE 2011

One of the First Agencies in Switzerland with EMPIRIC

SOCIAL-MEDIA-ANALYSIS

We are flexible and target-oriented, and integrate ourselves seamlessly into the business organization of our clients. This often leads to long-term partnerships. We advise our customers, organize workshops, provide support during the execution of project work or the interim management, and set the strategic guidelines with solid concepts.

OUR SERVICES

Strategic positioning is a decisive factor for the long-term success of the company. Raum Für Kommunikation offers everything for a successful ‘go-to-market’ from the basics to the execution and the necessary attention among the target groups. We thus combine strategic decisions with appropriate communication. We help you sharpen your profile to enable you to position yourself as a unique brand in the market.

With this as a basis, we create a consistent linguistic and visual identity and guide you through the right communication channels and platforms. With the right tools, we reach the target audience - both offline and digitally.

DIGITAL TARGETING

Data Gathering

We systematically collect data from online channels to cover your needs.

Content Marketing

We create attractive content for digital Platforms.

CORPORATE

Corporate Publishing

From the customer letter to the website, we compile and design suitable communication means

for your company.

Branding

We integrate your brand so that it is lived.

PUBLIC RELATIONS

Key Messages

We develop on-point messages and establish them where they are heard.

Visualization/Mapping

We identify networks on the internet and visualize them.

Influencer Management

We identify recent and future digital influencers and their networks..

Corporate Language

We develop an authentic corporate language.

Editing

We write text for advertisements as well as for journalistic purposes.

Content Management

We develop attractive media content.

Monitoring

We identify the opinion of your target audience on themes and trends on the internet.

Corporate Design

We create your appearance, from the fonts to the logo.

Target Group Management

We seek dialogue with your target group and maintain it.

STRATEGY

Strategic Positioning

We analyze your position in the market and optimize your business model.

Marketing Strategy

We develop marketing and PR strategies based on your goals.

Digital Strategies

We develop strategies for clear positioning on the internet.

PROJECTS

Our clients are foundations, organizations from the culture and luxury industries, unions, administrations, hotels, and finance companies.

We thus have knowledge in various market mechanisms, and are currently gathering new know- how to position companies successfully. Due to this diverse portfolio, our clients profit from ongoing new synergies.

ARTS

Clients:

Auctions Market, Galleries, Art Institutions

Know-how:

Profound knowledge of the international art market; long experience in art journalism; expertise in social media management and digitalization; excellent network.

Achievements:

- Concepts

- Media Relations

- Content Management

- Corporate Communications

- Awareness Creation

- Websites

HOTEL INDUSTRY

Client:

Hotel, St. Moritz

Know-how:

Industry knowledge (Challenges, Chances); positioning and sales promotion.

Achievements:

- Communication and Positioning Concept,

- Execution Strategy

- Media Relations

- Marketing Communications

NGO

Client:

Swiss NGO for nature protection

Know-how:

Campaigning, Public Affairs

Achievements:

- Social Media Concept

- Organization Charity Campaign

- Media Relations

- Content Management

CONSUMER GOODS

Clients:

Wine producer, Australia; Jeweller, Zurich;

Music festival, Engadine

Know-how:

Trends in the luxury industry; knowledge of print and social media channels and their characteristics.

Achievements:

- PR Concepts

- Event Management

- Monitoring

- Media Relations

- Image and Content Management

EDUCATION

Client:

University of Applied Science, Switzerland

Know-how:

Knowledge of the market environment, diverse propositions and USPs (differentiation potential)

Achievements:

- Competitor analysis

- Editing image texts

- Consultancy and structuring of concepts

ADMINISTRATIONS

Client:

Construction Authority, Switzerland

Know-how:

Analysis of internal communication channels, quick measurements in case of occurrences of public relevance; organization of media conferences.

Achievements:

- Consulting/Support

- Issue Monitoring

- Concept Structuring

FINANCE

Clients:

Investment Managers, Trust Companies, Family Offices

Know-how:

Profound knowledge of the finance industry (products, institutions, exponents); long-term experience in finance PR; current network of financial media.

Achievements:

- Concepts

- Corporate Communications,

- Media Relations (placed articles)

- Issue Monitoring

- Repositioning

- Websites

FOUNDATIONS

Clients:

Museum Foundation, International Humanitarian Foundation (Canada), Art Foundation

Know-how:

Coordination of the foundation board; public presentation of the foundation mission.

Achievements:

- Event Management

- Network Building

- Content Marketing

- External Media Office

A PORTFOLIO

THAT CREATES

SYNERGIES.

ABOUT US

“Raum Für Kommunikation has found the perfect niche for our hotel as a mountain resort and supported our repositioning with effective measures.”

Dr. Martin Zollinger,

President of Zentrum Randolins, St. Moritz

“RFK helped us to launch our Dada programme in Zurich. Excellent contacts to journalists and a straightforward handling led to a well-visited media conference and top coverage of Flux Zurich in the relevant media.”

Cynthia Odier,

Founder Flux Laboratory Geneva/Zurich

“Raum Für Kommunikation has successfully established our foundation and our museum in the public for several years with refined content management and good PR."

Dr. Jürg Conzett,

President Sunflower Foundation

“Raum Für Kommunikation supported us in an urgent situation in the shortest possible time with very good image texts."

Dominik Lehmann,

Head Communications University of applied science nothern west Switzerland

“Our company was successfully repositioned by Raum Für Kommunikation from internal and external communication to the new website.”

Daniel Tribaldos,

CEO Leo Trust Switzerland AG

Development to Innovation

Strategic communication is a question of the right access to human beings and their needs. The purpose of our work is to identify the needs of the target groups of our customers and to serve them satisfactorily for both parties.

Raum Für Kommunikation was founded in 2009 as an external media office of an art market company and has developed itself into a boutique for strategic communication.

In numerous mandates, we perfect the target-oriented communication of our clients in different areas. We seek to find the core interests of our clients, the media and media users and to bring this to the forefront. Either in the form of a better profile, a higher awareness, or a better reputation. The continuous development of this distillation and the systematical integration in the internal and external appearance of our clients lead to a successful positioning.

Thus the communicative delimitation, especially in supersaturated markets, achieves a greater competitive advantage the more thorough it is integrated into the company's actions.

Since 2010 we have been observing the development of the social networks in Switzerland. Since 2011, as one of the first agencies in Switzerland, we have regularly measured and published comprehensive empiric surveys.

We have extended this service for our clients to also offer digital targeting. In addition to influencer marketing, we also transport strategic positioning in the ever-growing digital space.

Accurately and systematically we find the access to the relevant target groups. From this, we derive innovative digital strategies for our customers.

Philipp Koller, lic. phil. / EMBA UZH

Owner Raum Für Kommunikation

Direct:

Philipp Koller (1975) is the founder and managing director of the agency Raum Für Kommunikation in Zurich. He has many years of experience in business development and the creation of strategic communication solutions for companies and organizations. Before his self-employment, he worked for several years for major PR agencies. Philipp holds a Master's Degree from the University of Zurich in media science, history and constitutional law, as well as an Executive Master of Business Administration (EMBA) in intercultural management from the University of Zurich.

CONTACT

Raum Für Kommunikation

Asylstrasse 64

8032 Zurich

Telefon: +41 (0)44 201 92 10

E-Mail: info[@]raumfuerkommunikation.ch

MORE PROFILE!

Best Online-Positioning

in four steps.

Read our Article

WEB CONFUSION

HOW ARTISTS USE

SOCIAL MEDIA.

Read our Article

CONTACT